
About Chris Hunter
Chris Hunter is the founder and Chief Marketing Officer of RoofingSites.com.
He is a proud member of the Fightin’ Texas Aggie Class of 1998 at Texas A&M University, where he studied Marketing. He served in the U.S. Air Force as a Crew Chief on the F-117A Nighthawk, honing his skills in attention to detail and the importance of teamwork.
During his time in the Air Force, Chris discovered his passion for web design and the potential of the internet as a marketing tool. He started his own web design business while still working on the flight line, and soon found success in helping businesses develop and enhance their online presence.
In 2001, Chris and his wife Tara ’99 moved back to College Station, Texas, where they decided to raise their family and expand their web design business. Today, Chris is the co-owner of Marketing Heroes, an agency that specializes in helping businesses grow their online presence through strategic marketing initiatives such as SEO, PPC, and Social Media Ads. He also owns RoofingSites.com, a specialized agency that helps roofing companies generate leads and sales through the 4R Roofing Marketing System.
Chris recently published his first book, “The Ultimate Guide to Digital Marketing for Roofers,” in June 2022, which provides a comprehensive guide to help roofing companies enhance their digital marketing strategies.
In addition to his professional pursuits, Chris is a dedicated father to his three children, Kenneth, Matthew, and Emma. He enjoys pursuing his hobbies of brewing beer, cooking BBQ, backpacking, and woodworking in his free time. Chris’s passion for marketing, combined with his entrepreneurial spirit and commitment to family, make him an exceptional business leader and well-rounded individual.
Connect with Chris!
Chris’s Blog Posts
The 2025 Guide to Upsell/Cross-Sell Campaigns for Roofers – Roofer Growth Hacks – Season 4 Episode 7
Welcome to Roofer Growth Hacks! In this episode, we’re breaking [...]
How Specialty Contractors Scale Faster than GCs with Jeremy Owens – Roofer Growth Hacks – Season 4 Episode 6
Welcome to Roofer Growth Hacks by RoofingSites.com. In Season 4, [...]
How to Build the Ultimate Referral Machine for Roofers with Chris Hunter – Roofer Growth Hacks – Season 4 Episode 5
Welcome to Roofer Growth Hacks by RoofingSites.com. In Season 4, [...]
From $3M to $10M in One Year – Indy Roof & Restoration Success Story with Aaron Christy – Roofer Growth Hacks – Season 4 Episode 4
Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, [...]
September State of Marketing for Roofers With Chris – Roofer Growth Hacks – Season 4 Episode 3
Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, [...]
Systems vs. Discipline: The Real Breakthrough for Roofing Owners with Jason Todd – Roofer Growth Hacks – Season 4 Episode 2
Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode [...]
How to Build a High-Converting Roofing Website With Chris – Roofer Growth Hacks – Season 4 Episode 1
Welcome to Roofer Growth Hacks by RoofingSites.com. In this first [...]
Roofer Growth Hacks – Season 3 Episode 22 – August State of Marketing For Roofers & Season Wrap Up W/ Chris
Welcome to Roofer Growth Hacks by RoofingSites.com. In this solo [...]
Roofer Growth Hacks – Season 3 Episode 21 – Why 87% of Roofing Companies Struggle to Scale (And How to Fix It) w/Chris
Welcome to the latest episode of Roofer Growth Hacks, hosted [...]
Roofer Growth Hacks – Season 3 Episode 20 – Branding & Marketing In The Age Of AI With Chris
Welcome to the latest episode of Roofer Growth Hacks, hosted [...]
Roofer Growth Hacks – Season 3 Episode 19 – July State of Marketing For Roofers With Chris
Welcome to the latest episode of Roofer Growth Hacks, hosted [...]
Roofer Growth Hacks – Season 3 Episode 18 – The Ultimate Guide To Google Ads for Roofers w/ Chris
In this power-packed episode, we break down how roofing companies [...]
Roofer Growth Hacks – Season 3 Episode 17 – The AI-Powered Social Strategy for Roofers With Chris
In this power-packed episode, we break down The AI-Powered Social [...]
Season 3 Episode 16 – Roofing Insights: How Podcasting Can 10x Your Local Brand with Megan Ellsworth
Welcome to Roofer Growth Hacks! In this episode, I sit [...]
Roofer Growth Hacks – Season 3 Episode 15 – From Yellow Pages to AI Assistants (Is SEO Dead?) with John Clendenning, Laura Sutherly, Jennifer Crego, Brad Killgore & Chris Hunter
Welcome to Roofer Growth Hacks! In this episode. We are [...]
Roofer Growth Hacks – Season 3 Episode 14 – June State of Marketing for Roofers With Chris
Welcome to Roofer Growth Hacks! In this episode, we’re diving [...]
Roofer Growth Hacks – Season 3 Episode 13 – 2025 Local Service Ads Mastery for Roofers With Chris Hunter
Welcome to Roofer Growth Hacks! In this episode, We’re breaking [...]
Roofer Growth Hacks – Season 3 Episode 12 – AI Marketing Round Table With John Clendenning, Laura Sutherly, Jennifer Crego, Brad Killgore & Chris Hunter
Welcome to Roofer Growth Hacks! In this episode, We are [...]
Roofer Growth Hacks – Season 3 Episode 11 – From $200 and a Landscaping Trailer To a 12-Acre Roofing HQ – The PRO Roofing Journey With Mellisa and James Parker
Welcome to Roofer Growth Hacks! In this episode, We sit [...]
Roofer Growth Hacks – Season 3 Episode 10 – Leadership Secrets Every Roofer Must Know With Dr. William Attaway
Welcome to Roofer Growth Hacks! In this episode, We sit [...]
Roofer Growth Hacks – Season 3 Episode 9 – The 2025 Guide to Ranking on Google Maps For Roofers With Chris Hunter
Welcome to Roofer Growth Hacks! In this episode, we break [...]
Roofer Growth Hacks – Season 3 Episode 8 – The May State of Marketing for Roofers With Chris
Welcome to Roofer Growth Hacks! In this episode, We are [...]
Roofer Growth Hacks – Season 3 Episode 7 – AI Experts Panel With Jonathan Mast, John Clendenning, Laura Sutherly, Jennifer Crego, Brad Killgore & Chris Hunter
Welcome to Roofer Growth Hacks! In this episode, we’re sharing [...]
Roofer Growth Hacks – Season 3 Episode 6 – State of Sales for Roofers with Ryan Groth
Welcome to Roofer Growth Hacks! In this episode, I sit [...]





















