chris

About Chris Hunter

Chris Hunter is a proud member of the Fightin’ Texas Aggie Class of 1998, where he studied Marketing. He served in the U.S. Air Force as a Crew Chief on the F-117A Nighthawk, honing his skills in attention to detail and the importance of teamwork. During his time in the Air Force, Chris discovered his passion for web design and the potential of the internet as a marketing tool. He started his own web design business while still working on the flight line, and soon found success in helping businesses develop and enhance their online presence. In 2001, Chris and his wife Tara ’99 moved back to College Station, Texas, where they decided to raise their family and expand their web design business. Today, Chris is the co-owner of Marketing Heroes, an agency that specializes in helping businesses grow their online presence through strategic marketing initiatives such as SEO, PPC, and Social Media Ads. He also owns RoofingSites.com, a specialized agency that helps roofing companies generate leads and sales through the 4R Roofing Marketing System. Chris recently published his first book, “The Ultimate Guide to Digital Marketing for Roofers,” in June 2022, which provides a comprehensive guide to help roofing companies enhance their digital marketing strategies. In addition to his professional pursuits, Chris is a dedicated father to his three children, Kenneth, Matthew, and Emma. He enjoys pursuing his hobbies of brewing beer, cooking BBQ, backpacking, and woodworking in his free time. Chris’s passion for marketing, combined with his entrepreneurial spirit and commitment to family, make him an exceptional business leader and well-rounded individual.
13 08, 2025

Focus on Employee Retention by Building Workplace Culture!

By |2026-06-23T16:26:01-05:00August 13th, 2025|Categories: Lead Generation|Tags: , |

In the roofing industry where skilled labor is essential, employee turnover can be a costly and persistent challenge. Hiring new employees involves significant expenses and a considerable amount of time. Instead, roofing contractors should focus on employee retention by fostering a strong workplace culture. A positive culture not only boosts [...]

12 08, 2025

Is Your Roofing Company Struggling to Scale? This Will Help!

By |2026-06-23T16:24:28-05:00August 12th, 2025|Categories: Lead Generation|Tags: , |

Many roofing companies find themselves at a standstill, unable to grow beyond a certain point. They often rely on outdated lead generation methods, such as word of mouth and the owner's personal efforts; however, to truly scale your roofing business as well as build your brand and reputation without creating [...]

28 07, 2025

Roofers – Are You Doing This to Add Millions in Sales Each Year?

By |2026-06-23T16:25:12-05:00July 28th, 2025|Categories: Lead Generation|Tags: |

Are you a roofing contractor seeking to substantially increase your revenue? The secret to unlocking substantial growth might be simpler than you think. In today's digital age, mastering the art of SEO and digital marketing is no longer optional, it is essential. While many roofers rely on traditional methods, a [...]

25 07, 2025

Learn Here What to Post on Your Roofing Social Media!

By |2026-06-23T16:25:16-05:00July 25th, 2025|Categories: Lead Generation|Tags: |

Running a roofing business in today's competitive market demands more than just exceptional craftsmanship; it requires a comprehensive digital marketing strategy to connect with potential clients and maintain a strong online presence.

A common hurdle many roofing businesses face is identifying consistent, engaging content for their social media platforms. If [...]

23 07, 2025

Roofers – Get the Most from Google Ads With This Guide!

By |2026-06-23T16:26:03-05:00July 23rd, 2025|Categories: Lead Generation|Tags: |

In today's competitive landscape, roofing companies need every advantage they can get. One of the most powerful tools available is Google Ads; however, simply setting up a campaign is not enough. This blog will explore how roofers can optimize their SEO and marketing efforts to achieve tangible results with Google [...]

22 07, 2025

Stay on Top With July’s State of Marketing Update for Roofers!

By |2026-06-23T16:23:51-05:00July 22nd, 2025|Categories: Lead Generation|Tags: |

As we enter a new financial quarter, July is the ideal time for roofers to establish achievable business goals that align with their annual objectives. Think about what big projects you can tackle over the next three months to drive your business forward. This may include launching a new [...]

17 07, 2025

Is Your AI Assistant Custom Trained For Your Company?

By |2026-06-23T16:27:38-05:00July 17th, 2025|Categories: Lead Generation|Tags: |

In today's fast-paced business environment, leveraging artificial intelligence or AI can significantly enhance efficiency and productivity. Yet the true power of AI is unlocked when it is custom-trained to understand the nuances of your specific organization. This approach ascertains that your AI assistant is not just another generic tool but [...]

16 07, 2025

Does Roofer Podcasting Sound Too Hard? Watch This to Get Started!

By |2026-06-23T16:24:21-05:00July 16th, 2025|Categories: Lead Generation|Tags: |

Are you a roofing contractor looking for innovative ways to enhance your marketing strategy and improve your SEO? The thought of podcasting might seem complex, but it does not have to be! Creating simple, informative audio or video content can significantly improve your search engine rankings and foster deeper connections [...]

15 07, 2025

Learn How to Increase Your Local Brand 10X with Podcasting!

By |2026-06-23T16:25:00-05:00July 15th, 2025|Categories: Lead Generation|Tags: |

In today's dynamic digital landscape, standing out from the crowd requires innovative marketing strategies. Podcasting, a medium often underestimated, presents a golden opportunity to amplify your local brand presence and forge deeper connections with your target audience. This comprehensive guide will walk you through the steps of leveraging podcasting to [...]

10 07, 2025

Keep Up With the State of Marketing in May as Roofing Gets Busy!

By |2026-06-23T16:23:46-05:00July 10th, 2025|Categories: SEO for Roofers|

As the roofing season ramps up in May, contractors across the country are gearing up for one of the busiest times of the year. But while the jobs pour in, one question remains: Is your marketing keeping up? The latest episode of Roofer Growth Hacks gives a powerful May State [...]

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