chris

About Chris Hunter

Chris Hunter is a proud member of the Fightin’ Texas Aggie Class of 1998, where he studied Marketing. He served in the U.S. Air Force as a Crew Chief on the F-117A Nighthawk, honing his skills in attention to detail and the importance of teamwork. During his time in the Air Force, Chris discovered his passion for web design and the potential of the internet as a marketing tool. He started his own web design business while still working on the flight line, and soon found success in helping businesses develop and enhance their online presence. In 2001, Chris and his wife Tara ’99 moved back to College Station, Texas, where they decided to raise their family and expand their web design business. Today, Chris is the co-owner of Marketing Heroes, an agency that specializes in helping businesses grow their online presence through strategic marketing initiatives such as SEO, PPC, and Social Media Ads. He also owns RoofingSites.com, a specialized agency that helps roofing companies generate leads and sales through the 4R Roofing Marketing System. Chris recently published his first book, “The Ultimate Guide to Digital Marketing for Roofers,” in June 2022, which provides a comprehensive guide to help roofing companies enhance their digital marketing strategies. In addition to his professional pursuits, Chris is a dedicated father to his three children, Kenneth, Matthew, and Emma. He enjoys pursuing his hobbies of brewing beer, cooking BBQ, backpacking, and woodworking in his free time. Chris’s passion for marketing, combined with his entrepreneurial spirit and commitment to family, make him an exceptional business leader and well-rounded individual.
22 07, 2025

Stay on Top With July’s State of Marketing Update for Roofers!

By |2026-07-09T13:07:04-05:00July 22nd, 2025|Categories: Lead Generation|Tags: |

As we enter a new financial quarter, July is the ideal time for roofers to establish achievable business goals that align with their annual objectives. Think about what big projects you can tackle over the next three months to drive your business forward. This may include launching a new [...]

17 07, 2025

Is Your AI Assistant Custom Trained For Your Company?

By |2026-07-09T13:10:41-05:00July 17th, 2025|Categories: Lead Generation|Tags: |

In today's fast-paced business environment, leveraging artificial intelligence or AI can significantly enhance efficiency and productivity. Yet the true power of AI is unlocked when it is custom-trained to understand the nuances of your specific organization. This approach ascertains that your AI assistant is not just another generic tool but [...]

16 07, 2025

Does Roofer Podcasting Sound Too Hard? Watch This to Get Started!

By |2026-07-09T13:07:31-05:00July 16th, 2025|Categories: Lead Generation|Tags: |

Are you a roofing contractor looking for innovative ways to enhance your marketing strategy and improve your SEO? The thought of podcasting might seem complex, but it does not have to be! Creating simple, informative audio or video content can significantly improve your search engine rankings and foster deeper connections [...]

15 07, 2025

Learn How to Increase Your Local Brand 10X with Podcasting!

By |2026-07-09T13:08:07-05:00July 15th, 2025|Categories: Lead Generation|Tags: |

In today's dynamic digital landscape, standing out from the crowd requires innovative marketing strategies. Podcasting, a medium often underestimated, presents a golden opportunity to amplify your local brand presence and forge deeper connections with your target audience. This comprehensive guide will walk you through the steps of leveraging podcasting to [...]

10 07, 2025

Keep Up With the State of Marketing in May as Roofing Gets Busy!

By |2026-07-09T13:06:57-05:00July 10th, 2025|Categories: SEO for Roofers|

As the roofing season ramps up in May, contractors across the country are gearing up for one of the busiest times of the year. But while the jobs pour in, one question remains: Is your marketing keeping up? The latest episode of Roofer Growth Hacks gives a powerful May State [...]

10 07, 2025

Keep Up with the Competition with Great Digital Marketing!

By |2026-07-09T13:06:07-05:00July 10th, 2025|Categories: SEO|

In the ever-evolving world of roofing, staying relevant has become increasingly difficult. Even for the most experienced contractors, the landscape has undergone a dramatic shift. The rise of new roofing companies, particularly since 2020, has increased competition in the industry. Traditional methods, such as word-of-mouth and relying on a long-established [...]

10 07, 2025

How Is The State of Marketing for Roofers This April?

By |2026-07-09T13:08:48-05:00July 10th, 2025|Categories: SEO|Tags: |

The roofing industry continues to evolve rapidly, especially when it comes to online visibility and lead generation. With major changes in SEO, advancements in AI and fresh strategies for leveraging local ads, roofing companies need to stay ahead to remain competitive. This article and accompanying Roofer Growth Hacks podcast cover [...]

10 07, 2025

How Is AI Reshaping the Roofing Industry? AI Experts Panel!

By |2026-07-09T13:07:19-05:00July 10th, 2025|Categories: Roofers SEO|

In the age of rapid technological evolution, the roofing industry is no exception to the digital transformation sweeping across local service sectors. From AI-powered tools to automated customer service, roofers today have more opportunities than ever before to enhance their online marketing, increase efficiency, and scale their businesses. Artificial intelligence [...]

10 07, 2025

The #1 Platform for Roofing Buyer Intent is Google!

By |2026-07-09T13:06:24-05:00July 10th, 2025|Categories: SEO|

If you are in the roofing business and looking to grow your leads and increase conversions, here is a truth bomb you cannot ignore - Google is where serious buyers are searching. While Facebook and Instagram certainly have value in your marketing mix, relying on them as your primary lead [...]

7 07, 2025

Google Still Dominates the Search World – Here Is Why!

By |2026-07-09T13:10:10-05:00July 7th, 2025|Categories: Lead Generation|Tags: |

For two decades, one search engine has reigned supremeand recent data shows that its lead remains virtually unchallenged, largely due to effective SEO strategies and its resilient integration with services like Google Maps and Google My Business. Despite the buzz around new AI models, this search engine continues to capture [...]

Go to Top