chris

About Chris Hunter

Chris Hunter is a proud member of the Fightin’ Texas Aggie Class of 1998, where he studied Marketing. He served in the U.S. Air Force as a Crew Chief on the F-117A Nighthawk, honing his skills in attention to detail and the importance of teamwork. During his time in the Air Force, Chris discovered his passion for web design and the potential of the internet as a marketing tool. He started his own web design business while still working on the flight line, and soon found success in helping businesses develop and enhance their online presence. In 2001, Chris and his wife Tara ’99 moved back to College Station, Texas, where they decided to raise their family and expand their web design business. Today, Chris is the co-owner of Marketing Heroes, an agency that specializes in helping businesses grow their online presence through strategic marketing initiatives such as SEO, PPC, and Social Media Ads. He also owns RoofingSites.com, a specialized agency that helps roofing companies generate leads and sales through the 4R Roofing Marketing System. Chris recently published his first book, “The Ultimate Guide to Digital Marketing for Roofers,” in June 2022, which provides a comprehensive guide to help roofing companies enhance their digital marketing strategies. In addition to his professional pursuits, Chris is a dedicated father to his three children, Kenneth, Matthew, and Emma. He enjoys pursuing his hobbies of brewing beer, cooking BBQ, backpacking, and woodworking in his free time. Chris’s passion for marketing, combined with his entrepreneurial spirit and commitment to family, make him an exceptional business leader and well-rounded individual.
10 06, 2025

Don’t Underestimate the Effectiveness of Local Service Ads!

By |2026-06-23T16:27:13-05:00June 10th, 2025|Categories: Lead Generation|Tags: , |

Are you looking for a game-changer in your roofing business's online marketing strategy? Many roofing businesses are overlooking a powerful tool that can significantly boost their lead conversion rates - Local Service Ads or LSAs. In today's digital landscape, effective marketing and SEO are essential for staying competitive. Let's discover [...]

6 06, 2025

Marketing Experts Roundtable: Leveraging AI for Business Growth!

By |2026-06-23T16:23:59-05:00June 6th, 2025|Categories: Lead Generation|Tags: , |

AI is rapidly becoming a game-changer in the world of business growth and marketing experts are leading the charge. By integrating AI into their SEO and marketing strategies, forward-thinking professionals are gaining deeper insights, automating time-consuming tasks, and reaching customers more effectively than ever before.

Ready to transform your roofing [...]

3 06, 2025

Mastering Local Service Ads (LSAs) for Business Growth in 2025!

By |2026-06-23T16:27:16-05:00June 3rd, 2025|Categories: Lead Generation|Tags: , |

Are you ready to take your business to the next level in 2025? In today's competitive landscape, leveraging every available tool for growth is crucial. One such tool that deserves your attention is Google's Local Service Ads or better known as LSAs. These ads can be a game-changer, offering a [...]

2 06, 2025

Roofers – Avoid this Profit-Destroying Business Management Task!

By |2026-06-23T16:24:58-05:00June 2nd, 2025|Categories: Lead Generation|

Running a roofing company is hard enough what with sales, installations, staffing, customer service, and trying to grow through smart marketing and SEO. But there is one task that sucks time and profits from roofing businesses like a leaky roof in a thunderstorm: back-end paperwork. If you are spending endless [...]

27 05, 2025

What Is An Essential Factor for Growing Your Roofing Company?

By |2026-06-23T16:25:36-05:00May 27th, 2025|Categories: Digital Marketing for Roofers, Marketing for Roofers|Tags: |

Growing a roofing company in today's competitive landscape takes more than just offering quality service. One of the most essential factors for success is knowing how to reach the right customers. While having a business coach can provide valuable insight and accountability, it is the combination of strategic marketing, personalized [...]

22 05, 2025

Overcoming Growth Challenges to Creatively Build a Roofing Empire!

By |2026-06-23T16:23:10-05:00May 22nd, 2025|Categories: Lead Generation|Tags: |

Growing a service-based business like a roofing company requires a strategic approach. This post dives into the core elements necessary to navigate the competitive roofing landscape, focusing on overcoming growth hurdles with innovative systems, organic SEO, targeted marketing, and a deep understanding of your ideal customer. Discover actionable insights on [...]

19 05, 2025

Roofers – Do You Have An End Goal Visualized to Work Toward Today?

By |2026-06-23T16:26:04-05:00May 19th, 2025|Categories: SEO|

In the fast-paced world of roofing, it is easy to get caught up in the day-to-day hustle of quotes, repairs, installations, and invoices. But take a step back and ask yourself where you want your business to be in 5, 10, or even 20 years? Without a clearly defined destination, [...]

17 05, 2025

Reaching Out to Former Roofing Clients? Do This for Better ROI!

By |2026-06-23T16:25:34-05:00May 17th, 2025|Categories: SEO|Tags: |

Roofing business owners work hard to generate marketing leads - but are you making the most of the ones you already have? Here is a powerful stat to know - you are eight times more likely to sell to a past customer than to a brand-new lead. Yet many roofing [...]

16 05, 2025

Roofing Customer Reviews Are Essential – Are You Asking for Them?

By |2026-06-23T16:24:37-05:00May 16th, 2025|Categories: Reputation|

If you are a roofing company owner looking to grow your business, your reputation online is everything. In today's digital-first marketplace, online reviews are no longer optional, they are essential to your local SEO and visibility on Google Maps. The question then becomes: Are you actively asking for them after [...]

15 05, 2025

Learn These Leadership Secrets to Grow Your Roofing Business!

By |2026-06-23T16:26:15-05:00May 15th, 2025|Categories: Lead Generation|Tags: , , |

Are you a roofing business owner striving to scale your company and cultivate a high-performing team? Leadership is the cornerstone of business expansion and in this blog post, we will uncover potent insights shared by a renowned leadership expert. We will delve into strategies to amplify your leadership prowess, supercharge [...]

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