Digital marketing for roofers is fierce these days as more and more roofing companies expand their online presence.
This fact became especially notable in 2021 when the entire roof company landscape changed due to COVID-related business and financial changes.
With so much more competition online especially in local markets, roofers [...]
Digital marketing for roofers continues to get more defined and complex as time passes.
With social media becoming an important part of an effective digital marketing strategy for roofers, an important point to highlight as we prepare to head into 2022 is marketing integration and how to best use different [...]
The purpose of digital marketing for roofers is to help roofing companies develop their brands by increasing public awareness and drawing in new customers as a result.
While that may begin with things like advertising, social media use, and other promotional methods, marketing for roofers does not stop there.
Beyond [...]
Are you ready to take 2022 by storm? Do you have a clear plan of attack as it relates to your SEO strategy? Have you put together an updated plan based on all the changes on Google in the past year?
On this live training, we'll be unpacking "The New [...]
The rise of social media over the last decade has completely changed SEO for roofers and how effective online marketing is done today.
Effective SEO campaigns for roofing companies must be constructed with social media in mind for any amount of success.
To achieve this and plan marketing strategies for [...]
In a previous article, it was discussed how Google My Business marketing can help roofing companies succeed by building brand awareness, reputation, and greater visibility from online reviews.
The question now is: how does a Google My Business marketing agency for roofing companies get more of those valuable reviews to [...]
Reviews left on a roofing company's Google My Business page by validated customers are one of the more highly effective ways to get new customers because people searching trust the opinions of people just like themselves over almost all other testimonials.
It is one of the important reasons why every [...]
Many roofers question whether an investment in SEO is still a cost-effective marketing expense for all roofing companies.
In the second part of this 2-part series, the point was made that as long as Google controls the web and is the first place that people go to search for the [...]
The main concern about successful online marketing for roofers over the past decade or more has been SEO and attracting organic search results.
Yet as techniques have changed and more focus has been put into social media advertising for its seemingly immediate results in targeting interested audiences and drawing in [...]
With the great benefits of Google My Business for roofers outlined in Part 1 of this series, this second part answers the next big question: how can a roofing company get this?
Google My Business marketing starts by simply claiming your roof company’s page on Google, then building it up [...]
